Market Creation
In the Media ...
DuPont turns Green Crusader
One chemical corporation has embraced the environment. Polyesters made from corn starch ... computers and electronics powered by agricultural feedstock ... a non-polluting chemical industry that uses renewable resources. Published in The Sydney Morning Herald. June 2001
Storming The Digital Divide
Information and communication technology companies were born with a sustainable spoon in their mouths. Now it's time to put something back in. Published in Tomorrow Magazine. January-February 2001.
2000 Environmental Leadership Award - Paul Tebo
You've probably never heard of him. But 2000 Environmental Leadership Award winner Paul Tebo, our Hero of Zero, is stirring up a silent environmental and social revolution in one of America's largest corporations, DuPont. Published in Tomorrow Magazine. November-December 2000.
Business Slowly Seeing Greenhouse Light
Business resistance to address climate change is starting to ebb, with major industries and companies beginning to focus on the benefits they can derive from measures to address global warming and the possible new market opportunities. Published in the Australian Financial Review. November 1999.